ARPescArtesanal is an Augmented Reality game that seeks to bring together the different actions carried out in a fishing task by artisanal fishing fleet in a playful and concrete way, to achieve a greater understanding of the sectors activities. With this purpose Ahumados LuceroMora, a company dedicated not only to the production of gourmet products based on the fishing products that its own boat (Papá Maravilla II) extracts. It seeks to disseminate and publicize the artisanal fishing activity and the national fishing wealth, especially among the new generations of the country, providing gamified experiences through Augmented Reality that allow those who use the App to connect with the artisanal fishing activity, participating virtually. of the extraction of fishing products, or through access to information. Also contributing to generating new consumption experiences of fishery products, making a virtuous match between healthy seafood and technology.ARPescArtesanal, beyond being a game, also aims to contribute to the knowledge of artisanal fishing activity and what it really means is extracting the different fishing products that are subsequently placed in: supermarkets, processing plants, free fairs, or fishmongers. Understand the problems associated with sustainability, the rational use of products of marine origin, social, economic, and regulatory problems.VRPescArtesanal is a shared effort between the company Ahumados LuceroMora and the competitive fund “REACTIVA BIOBIO”, from 2022.For more information visit: https://www.luceromora.cl
ARPescArtesanal
